Skip to main content

Senior marketing leadership

Fractional Marketing

Add senior marketing direction across priorities, campaigns, and operating decisions, on a flexible monthly basis, without creating a full-time leadership role.

Starting from €2500 per month · 3-month minimum

Book an expert
Raw mineral forms becoming ordered steps around a dark teal centre of practice.

Fractional marketing provides senior direction across priorities, campaigns, and operating decisions.

The work follows the same principle every month: understand the real business context, then choose the smallest intervention that helps the team make better decisions and execute them consistently.

Fractional marketing starts from €2500 a month for two days of senior time, worked remotely or with agreed time on site, and the figure moves with the number of days and the level of decision-making the role carries.

Where the need is capability inside the team rather than direction above it, corporate training covers that as a bounded in-person programme.

The work

What you leave with.

Concrete outputs designed to guide decisions after the engagement ends.

01

Priorities review

A focused assessment of current marketing activity, team capacity, and the decisions that need senior direction.

02

Advisory time

Senior marketing time shaped around the agreed priorities rather than a generic retainer.

03

Reviewed marketing material

Campaigns, plans, and marketing material reviewed against the agreed priorities, with decision frameworks for continued use.

04

Monthly record

A written record of decisions, priorities, and progress each month, kept for continued reference.

The process

How the work moves.

A visible sequence with a purpose at every stage.

  1. 01

    01

    Diagnose

    Clarify the business objective, team context, and the leadership gap fractional support needs to close.

  2. 02

    02

    Design

    Shape the fractional operating rhythm - the monthly cadence and days involved - around the agreed objective.

  3. 03

    03

    Work together

    Deliver the strategic guidance each month, with practical discussion grounded in the live business.

  4. 04

    04

    Carry it forward

    Summarise priorities each month and review whether the scope of oversight should change.

The fit

Built for this moment.

The business situations where this work creates the clearest next step.

An established business needing direction

The company has activity and a team, but priorities and ownership are not sufficiently clear.

A business not ready for a full department

Senior marketing judgement is needed, but a permanent leadership hire is not the right next step.

Frequently asked questions

What does fractional marketing provide?

Fractional marketing adds senior strategic guidance, prioritisation, and oversight on a flexible basis rather than as a full-time role.

How much does fractional marketing cost?

It starts from €2500 a month, which buys two scheduled days of senior marketing time on a three-month minimum. The number of days is the main lever: a role that sets priorities and reviews the work in flight needs less time than one that carries decisions and manages a team or outside agencies, and the monthly figure follows that. Production work — campaigns, design, content — sits outside the retainer and is scoped as its own engagement. Time on site in Greece or Cyprus can be arranged and is agreed into the monthly scope rather than charged afterwards.

Close the gap.
Build what lasts.

Bring the business problem, the customer friction, or the brand that no longer fits. We will start with the truth.

Start with the brief

Close the Experience Gap
with this FREE guide.

Learn how to build a stronger, more recognisable brand, connect with the right audience, and turn holistic marketing into practical business growth.

Get the free guide